News - Muller UK - Athletics 2017

We Take You Behind The Scenes To See This Years Biggest Bear Bromance Blossoming


This year one of Britain’s top athletes, track sensation Adam Gemili, features in the new Müller Rice TV ad. Adam is a proud Müller brand ambassador aiming to inspire the next generation to become involved and have fun with athletics.

Being one of the UK’s top athletes is a serious business but Adam is a fun loving guy who knows how to have a good time, especially when he was on set with Tasty B filming the Müller Rice TV ad. The ad shows Adam experiencing something he hopes never happens to him on the track on race day...Take a sneak peak below to find out what we’re talking about!

Video Preview

Did you catch the budding ‘bromance’ between Adam and Tasty B?! They were bear bros by the end of filming for sure!

As featured at the end of the advert don’t forget that for a limited time you can enter our promotion with promotional packs of Müller for the chance to win athletics tickets or prizes including tickets to the IAAF World Championships London 2017*– click on the register tab to enter.

*Prize Draw closing date to win a) 500 pairs of session tickets for World ParaAthletics Championships 23.06.17; b) 500 pairs of session tickets for IAAF World Championships 12.07.17; & c) 500 backpacks 11.10.17. Online entries only. Email address required. 18+, resident in UK or ROI.  Max 2 wins per person per draw. Travel, accommodation & expenses not included.  NI residents can enter without purchase. Skill test for ROI residents. Click here for full T&C’s. .